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Home » Blog » How Is Northwest Arkansas and the Heartland Changing America

How Is Northwest Arkansas and the Heartland Changing America

Phillip ShepardBy Phillip Shepard6 Mins Read
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Northwest Arkansas administration aims to create a business-friendly region by supporting startups and fostering innovation. Unsurprisingly, many new businesses are flooding Arkansas and the Heartland of America.

Northwest Arkansas is currently undergoing rapid growth, business-wise. Plenty of new businesses are springing up in the area, supported by the region’s business-friendly attitude. Northwest Arkansas is expected to grow continuously and become a center of growth and innovation.

Curious? Keep reading this article to learn more about each new thing Northwest Arkansas has to offer! So, stick around!

Video:

4 Reasons Northwest Arkansas Is Rapidly Growing and Changing America

The other day, I attended several conferences, namely the Northwest Arkansas Tech Summit and the America Idea Summit. The overarching theme mentioned in both conferences was how so much money and businesses were flooding into the Heartland of America.

While Northwest Arkansas isn’t the only region included in the Heartland of America, it’s certainly the main focus. 

In fact, each year, there’s a big summit in Northwest Arkansas called Heartland Forward. Aside from bringing communities and businesses together under one roof, this summit discusses the benefits of moving to and starting your business in Northwest Arkansas.

Here are some of the main reasons Northwest Arkansas and the Heartland are changing America.

1. Business-Friendly Attitude

The first reason so many businesses and capital investments are coming to Northwest Arkansas is the region’s business-friendly attitude. 

There are a lot of less business-friendly areas in America at the moment, with unreasonably high taxes, unreliable workforce, inadequate infrastructures, and more. While these states are not looking to kick businesses out, they’re not incentivizing companies and business growth either.

On the contrary, Northwest Arkansas and Arkansas are far more business-friendly in general. The region employs lower tax rates and offers plenty of business incentives, far more compared to other states in America. 

The administration is also willing to become a proactive partner to growing companies. They’ve tackled various entry issues by removing administrative and regulatory obstacles to help businesses develop. So, in general, business is easier to conduct in Northwest Arkansas and Arkansas.

Considering how much easier to do business here, it’s no wonder that new, innovative businesses are popping up left and right in Northwest Arkansas.

2. Tight Community Connections

After talking to various investment firms, capital firms, and angel investors, I found that they were particularly interested in Bentonville, Arkansas, and Northwest Arkansas.

What’s fascinating is that they’re not just attracted because of how many businesses are coming here. Apparently, the community factor is the biggest appeal for them.

This is because everyone collaborates to uphold the economy here. It’s not just the businesses but also the cities’ administrations, the mayors, the university, and more. 

In other states, there would only be a few business-minded people supporting the economy. However, in Northwest Arkansas, the entire community works together to grow the economy, develop businesses, create new job opportunities, bring new talents, and improve the region as a whole.

The universities are especially great at this. They work so closely with all the businesses in the area. Whether it’s blockchain, web 3.0, or healthcare, the universities here are always ready to help and leverage their resources to help local businesses grow.

These tight community connections are what impressed the investors the most. And that’s why they’ve become increasingly interested in funding local businesses and funneling more capital into the area.

3. Big Waves of Capital Coming In

Building upon the previous point, there’s so much money being poured into the Heartland of America. This may sound like a somewhat circular reason, but the more capital comes into the region, the more money it will attract.

Once so much money flows in, it becomes hard to stop the waves of capital from coming into the region. For the last ten years, there have been so many investment firms and new businesses popping up in Northwest Arkansas.

For example, did you catch the news about the $31 million investment in Springdale by Walton Family Foundation? If not, check out my article detailing everything you need to know.

Considering how many people are putting their money into the region, Northwest Arkansas continues getting attention from even more investment firms around the country. This is what led to even more investors being drawn over here.

In fact, I know someone who’s a major contributor to Forbes magazine. She even has a dedicated spot there talking about angel investment. This person decided to move from New York, which is considered a global hub of business and commerce, to Bentonville, Arkansas.

I think it’s amazing to have someone who’s deeply connected to the business world move over here because they saw the region’s potential.

4. The Community Reinvests Into Local Businesses

Another thing that venture capitalists notice about Arkansas is how willing the community is to reinvest in the local economy. 

Successful people and businesses here like to reinvest their money back into the region instead of bringing it to other parts of America. This capital reinvestment helps build more startups, create more jobs, and bring in new talents to Northwest Arkansas. 

This way, the money isn’t going from California to Northwest Arkansas to Texas or other states. The capital and resources will remain in Northwest Arkansas and help improve the region.

Capital money isn’t the only resource reinvested back into the region. Human capital resources are also retained to help the local economy grow.

It was interesting to hear Governor Hutchinson talk about his plans for Arkansas. He’s a big proponent of Technology and Science. During his talk, he mentioned how different things are, technology-wise, in Arkansas compared to California and other tech-focused regions.

If you’re unaware, students in Arkansas have to take one year of coding classes to graduate high school. So, this helps create a tech-forward workforce for Arkansas. Instead of sending them to work in other states, the state’s administration made a well-rounded system to incentivize them to stay and build the region.

To know more, you can check out my article on wild technologies only in NWA.

This is how Arkansas has become very tech-centric in the last few years. By creating amazing jobs and having a good system in place, the state managed to develop a great, innovative workforce and keep them here.

These capital and resource reinvestments are some of the biggest proponents for venture capitalists. I think this goes back to the overarching theme of the business and economy structure here.

And for that reason, it’s no wonder you see people moving in and bringing their money into Arkansas. After all, they see all the talent and potential this state has to offer.

Sources

  • YouTube: Phillip Shepard: How Is Northwest Arkansas and the Heartland Changing America
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